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No more 'Easy, Breezy, Beautiful': CoverGirl debuts new slogan

It’s a slogan that’s been heard on television commercials and seen in ads for decades: “Easy, breezy, beautiful, CoverGirl.”

But the 60-year-old slogan is no more. 

>> Read more trending news 

Covergirl debuted its new slogan Tuesday in a video featuring six diverse and prominent female figures.

The video opens up with a quote from author Toni Morrison’s novel “Jazz.”

“What’s the world for you if you can’t make it up the way you want it?”

The one minute 39 second video features “Insecure” writer and actress Issa Rae, cookbook author and NBA wife Ayesha Curry, motorcycle racer Shelina Moreda, fitness trainer Massy AriasKaty Perry and Maye Musk, registered dietician and the mother of SpaceX CEO Elon Musk.

“What we wanted to do, through the talent we chose to work with, is honor who they are, their stories and the context that beauty plays within their lives,” Katy Alonzo, director of Covergirl's ad agency Droga5, told Fast Company.

At the end of the ad, the new slogan flashes across the screen: I am what I make up.

The idea is that makeup -- and identity -- are what individuals shape it to be, as opposed to people being shaped and boxed in by their looks.

“In leading the relaunch, we started with the insight that people no longer strive for a singular standard of beauty, but use makeup as a tool for self-expression and personal transformation,” Ukonwa Ojo, senior vice president of Covergirl, said in a statement. “CoverGirl has always been inclusive and is known for pushing the boundaries of what it means to be beautiful, which means we have a responsibility to elevate how we connect and communicate with people. This is bigger than a new campaign or a tagline. We hope to spark a provocative dialogue that shifts cultural assumptions about when, where, how and why people wear makeup.”

>> Related: CoverGirl's new beauty ambassador wears a hijab

>> Related: Covergirl hires first male brand ambassador

CoverGirl will also rebrand its packaging, product design, logo, tone and feel of communication across platforms, Billboard reported.

Donna Karan apologizes after defending Harvey Weinstein

Designer Donna Karan issued an apology after prompting outrage with comments calling disgraced Hollywood producer Harvey Weinstein “wonderful” and wondering whether women are “asking for it" because of how they present themselves.

>> Report: Harvey Weinstein’s wife Georgina Chapman leaving him amid sexual harassment allegations

In a statement released to the Hollywood Reporter and other outlets, Karan said: “I made a statement that unfortunately is not representative of how I feel or what I believe,” she said, also saying her comments were “taken out of context.”

>> Hillary Clinton 'appalled' by accusations against Harvey Weinstein

“I am truly sorry to anyone that I offended and everyone that has ever been a victim," she said.

>> Angelina Jolie, Gwyneth Paltrow add to Harvey Weinstein sexual harassment claims

It’s probably safe to bet there’s a zero percent chance of spotting Karan’s designs strolling down the next red carpet, judging from the swift reaction her comments provoked:

>> 3 women accuse Harvey Weinstein of rape: report

>> Harvey Weinstein exposé almost ran in 2004 until Matt Damon and Russell Crowe got involved

Weinstein was fired from his own film company days after an explosive New York Times report detailing allegations of sexual assault going back three decades.

>> Meryl Streep slams Harvey Weinstein, calling sexual assault allegations ‘disgraceful’

Since the article ran, a former New York waitress posted her recollections of Weinstein’s behavior during the time she dealt him on the job, and a reporter revealed a disturbing encounter she was allegedly forced to endure:

>> Harvey Weinstein fired from film company

>> Read more trending news

The Weinstein report has sparked condemnations from Hollywood – but silence persists in many quarters:

>> Ashley Judd accuses Hollywood producer Harvey Weinstein of sexual harassment

Halloween 2017: 5 costumes most commonly searched for on Google

Finding the perfect Halloween costume isn’t always easy. You want your disguise to be timely, but you definitely don’t want to be dressed like everybody else.

>> Read more trending news 

To avoid the embarrassment of looking like half the other people at the Halloween party, it may be best to dress up as something other than the five most Googled costumes of the year.

According to Rare.us, the five costumes that have been searched on Google the most so far this year are as follows: 

1. Wonder Woman

The movie starring Gal Godot raked in more than $400 million at the box office, so it’s no surprise that many people want to look like the superheroine.

2. Harley Quinn

This was the year of the superhero movie with “Wonder Woman,” and the supervillain movie “Suicide Squad” boasted big returns, too, in 2016. Margot Robbie’s performance as Harley Quinn in the latter definitely resonated with viewers -- enough to make her colorful costume among 2017’s top choices.

3. Clown

They’ve always been terrifying, but thanks to the success of the “It” remake, evil clowns are back with a vengeance this Halloween.

4. Moana

Kids and adults alike are clamoring to dress like the latest Disney heroine.

5. Unicorn

In case you’ve forgotten, 2017 was also the year of Starbucks’ infamous Unicorn Frappuccino. It should come as no surprise that everyone wants to be the magical, mythical creature.

RELATED: 10 things you can do with your Halloween pumpkins besides carve them

Photographer shows behind-the-scenes shots from Nike photo shoot 30 stories above ground

Sneaker manufacturer Nike recently commissioned a photo shoot to promote its new VaporMax footwear line and hired San Francisco-based photographer Benjamin Von Wong to capture a series of thrilling photos to promote the brand.

>> Read more trending news 

 

To create the essence of an air-filled sneaker, Wong suspended his models off the side of a 30-story skyscraper in downtown Manila, Philippines, to create the illusion that they were flying.

 

Von Wong documented the shoot in a blog post, saying that the models wore form-fitted harnesses clipped by the side so they could “run” along the side of the building. The photographer spent hours in a harness himself, as he needed to be suspended off the roof in order to capture the intense action on film.

Von Wong, who photographed social entrepreneurs and community leaders instead of traditional models and fitness figures, wrote about the experience in detail on his blog

“There was no rulebook on ‘how to hang people from skyscrapers’ or ‘what equipment to use’ and suddenly I found myself locked in a battle between what I wanted to create in my mind and what was actually doable,” Von Wong wrote, before explaining the harnesses used. “Over and over my newly trained models would leap out, pushing themselves and contorting into dynamic positions that would fit the camera’s perspective. As athletes, they were no stranger to pain and repetition making this surprisingly easy despite their lack of experience.”

Von Wong posted photos from the shoot on his blog without the wires photoshopped out because he said “editing the wires out (takes) away from the story.”

“By showcasing everyday people doing extraordinary things, I hope that viewers, will feel empowered to challenge themselves, support others and to pursue amazing life experiences of their own,” he wrote

Check out some of the photos posted on Von Wong’s site:

Professor’s witty T-shirt confuses students

Everybody has a story about that one witty teacher or professor who totally pulled one over on the class, and one economics professor just went viral with his own little inside joke.

>> Read more trending news 

The unnamed doctor wore a shirt joking, There are two types of people in this world: 1.) those who can extrapolate from incomplete data. And, if you can’t guess the second type, then you might just be one of them.

Twitter user Kimberly Boswell posted a photo of the shirt and wrote that two of her classmates (who apparently can’t extrapolate from incomplete data) asked if the shirt was missing a second part. As a helpful bit of background, “extrapolate” is defined as “to infer from data already known.”

Of course, the internet had a field day poking fun at the students who didn’t get the joke; especially when Kimberly explained that it was a post-graduate economics class.

Woman who got tattoo on eyeball could lose eyesight, warns others

WARNING: Graphic photos below

A Canadian woman who got a tattoo on her eyeball may end up partially blind from the procedure, and now, she has a warning to others considering the idea.

>> Read more trending news 

On Sept. 5, Catt Gallinger, 24, got a scleral tattoo -- which means that she had ink injected into the white section of her eyeball. 

Gallinger, who has a number of tattoos and a forked tongue, said the person who tattooed her was unqualified but convinced her to get the eyeball tattoo, which quickly became infected.

“I have a lot of friends who have had it done and it worked for them,” she told Global News. “I’m not jumping on the bandwagon or anything, but body modification is part of my life. I had been thinking about doing it for a while.”

On the day she got the tattoo, the purple ink ran out of her eye down the side of her face, and the next day, her eye was swollen shut, WGN reported.

“During the first two weeks, he kept telling me it was fine, but I had a feeling that it wasn’t normal,” Gallinger told Global News. “Everyone I know who had this done healed within a week. I reached out to other artists around the world and they agreed on what he had done wrong, and made me aware of how high-risk my situation was.”

Gallinger took to Facebook to warn others of the procedure, saying, “Please be cautious who you get your (modifications) from and do your research.” 

According to Gallinger, who claimed her aftercare was “good,” the infection was caused by ink that was not diluted with saline, use of too much ink, use of a needle that was too big and the needle going too deep into her eye.

Gallinger has been to the hospital three times in hopes of getting the infection cleared up.

After rushing to the hospital, she was prescribed antibiotic eye drops for about a week, but things worsened and her eye had swollen completely shut. Apparently, the medicine spread the infection, causing a clump around her cornea, The Atlanta Journal-Constitution reported.

Now she has to get surgery, and the tattoo certainly won’t end up like she hoped. She told CTV that the ink will either go away completely or “stay a blurry mess.” Doctors say if the ink reaches the retina, it will cause nerve damage, which may prompt them to remove her eye.

Ophthalmologists have warned against the procedure, with some saying the only way to completely stop the pain is to remove the eyeball. Gallinger may be able to keep her eye, but the experience has left her shaken.

“I took my eyesight for granted and trusted someone I shouldn’t have,” she said in a video posted Monday. “And even if this heals, my eyesight is not going to be back.”

Gallinger plans to press charges of criminal negligence.

Read more at Global News and CTV.

WARNING: Graphic photos below

Scroll down for images.

Pediatrician to parents: Treat conversations about tattoos, piercings like ‘the sex talk’

An Atlanta pediatrician says conversations about tattoos and piercings should be taken seriously and urges parents to consider treating the discussions like “the sex talk.”

>> Read more trending news 

Dr. Cora Breuner, an adolescent medicine specialist at Seattle Children's Hospital, and Dr. David Levine, a general pediatrician and professor at Morehouse School of Medicine in Atlanta, published a study Monday about health risks of tattooing and piercing in adolescents and young adults, a group that is showing an increasing interest in the body modifications, Breuner said. 

Some of the consequences include potential for keloids and infections such as hepatitis and tetanus and long-term regret or discomfort revealing tattoos in professional settings.

“Adolescents may overestimate the effectiveness of tattoo removal when having one placed and should be instructed that tattoo placement is permanent, and it is expensive and sometimes difficult to remove them,” the report reads.

Breuner told CNN she went with her daughter to get her navel pierced on her 18th birthday and she held the teenager’s hand while the piercer did his work. 

“I did my usual Dr. Mom thing and found out the person doing it had been a surgical tech before he decided to do piercings, and I watched him,” Breuner said. “I’m not saying everybody should do that, but at least for me, my sense of this whole world is that it’s changing right in front of us, and we can either have our eyes open and be supportive and help our children make informed decisions when they’re young adults, or ignore it and hope it goes away.”

Levine said conversations about tattoos and piercings are serious and important. 

“The big thing is that parents really should bring this up, to talk with their children intentionally, because the teenagers are likely thinking, ‘My parents will kill me, so I either have to hide (the tattoo or piercing), or I’ll just actually abide by my parents’ rules and get it when I’m 18.’

“Even then, 18-year-olds are still fairly impulsive. It still would be good for them to have had a discussion with their parents ...

“It’s very similar when we talk to parents about the time to do the sex talk is at age 11, before they actually need it ... Even if it's not right at that moment, it will open up the conversation and keep the communication open on these issues as kids negotiate adolescence,” he told CNN.

“It’s really our mission and our job to promote safety and healthy living for our children as our children go into adulthood,” Breuner told CNN.

Levine’s advice on when to get your child’s earlobes pierced? Wait until the child says he or she wants it.

“My biggest advice to the parents, unless this is a cultural issue where everybody in the culture gets their kids’ ears pierced in early childhood, I’d like the kid to actually want it,” he said.

Read more at American Academy of Pediatrics and CNN.

Study finds bald men are perceived as more attractive, confident and dominant

Men who are worried about being bald or going bald have little to fear following a study conducted by the University of Pennsylvania.

>> Read more trending news 

Researchers conducted three tests to assess male and female students’ perceptions of bald men and shared the results in a study called “Shorn Scalps and Perceptions of Male Dominance.” The students were asked to rate pictures of bald men, some digitally altered to add or take away hair, in terms of attractiveness, confidence and dominance. Bald men received high ratings in all three categories.

There’s also good news for men who aren’t going bald: The study also showed that men who willingly shaved their hair despite social norms were seen as more appealing.

“Instead of spending billions each year trying to reverse or cure their hair loss, the counter-intuitive prescription of this research to men experiencing male pattern baldness is to shave their heads,” the study reported.

7-year-old among group living with uncombable hair syndrome

Many children can’t stand people yanking and tugging on their locks trying to get the knots out

>> Read more trending news

For one 7-year-old rocking a mane with a mind of its own, she’s got a great excuse -- uncombable hair syndrome.

Shilah Calvert Yin, of Australia, is among about 100 others in the world who have a genetic mutation that causes their hair to be untamed. 

Despite efforts, it can’t be combed down, and in some cases trying to do so causes the hair to break or become fragile, according to the National Institutes of Health. Usually it’s dry silvery-blond or straw-colored.

Shilah likes it, despite the fact that some kids have picked on her.

“It’s not ordinary and it’s not boring like everyone else’s. Everyone knows me and remembers me -- especially at school ... I think my friends wish they had hair like mine,” the Melbourne girl told The Daily Mail

Her mother, Celeste, is hoping Shilah will continue to find strength in her unique locks. She told the The Daily Mail that Shilah has tried modeling. She’s also created an Instagram account for her daughter, which has more than 1,000 followers.

For now, they’re embracing that which can not be tamed. 

Princess Charlotte appears to wear Prince Harry's hand-me-down shoes from 1986

The royal family is in the midst of their visit to Poland, and all eyes are on the children of Prince William and Catherine, Duchess of Cambridge. Prince George was already spotted wearing some adorable shorts and ankle socks, but his little sister, Princess Charlotte, has gotten a different kind of attention drawn to her fashion choices.

>> PHOTOS: Charming Princess Charlotte, Prince George at ‘Trooping the Color’ parade

According to Hello!, the little princess was seen wearing some red shoes on the first day of the royal tour of Poland on Monday. However, an “eagle-eyed royal watcher” known by the Twitter handle @bojanana believes that Charlotte is wearing the same shoes her uncle, Prince Harry, wore back in 1986.

>> See the tweet here 

Hello! describes the shoes as “Start-rite” and said they “have the same bar strap, rounded edges, beige sole and round buckle.” Hello! also noted that the shoes on Charlotte look scuffed, which could indicate the shoes are aged.

>> Read more trending news

The site said “it’s not uncommon for royals to reuse clothing and keep traditional pieces for future generations.” George has worn clothes his father wore as a child in the past, such as wearing the same white shirt and blue shorts to Trooping the Colour last year.

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